Why The &*#% Should We Monitor Our Facebook?

by Thomas Lashier

Have you ever wondered that? Perhaps your CEO said yelled something similar when you softly whispered something about the company Facebook page. Well, I bet your CEO didn’t know that 58% of the marketers surveyed by Wildfire Interactive said that their Facebook and social monitoring helped them increase sales. And that equals more cheese to the bottom line.

So next time you get up the gumption to approach the big-wigs at your company, we found a great infographic to help your cause (from the team at Wildfire).

infographic

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